Succeeding in the competitive affiliate marketing industry requires more than simply joining an affiliate program and generating content. It is essential to possess the appropriate tools in order to excel in affiliate marketing. Nevertheless, with a plethora of choices at hand, deciding which affiliate marketing tools to utilize can present a challenge.
We have compiled a list of the best affiliate marketing tools for different purposes, such as tracking ad campaigns and analyzing profitable keywords used by competitors, in order to assist you in selecting the most suitable solutions.
What to look for in an affiliate marketing tool
In compiling the list, we evaluated the most widely used affiliate marketing tools and took into account the following factors:
- Ease of use. We looked for user-friendly affiliate marketing tools that don’t require technical knowledge.
- Pricing. We compiled cost-effective solutions for online hustlers and businesses – a few even offer free tools for affiliate marketing.
- Support. Whether via live chat, resource pages, or a discussion forum, the affiliate tools listed provide user assistance.
Here are the leading tools for affiliate marketing that can aid in the generation of leads, sales, and traffic.
1. CJ
Among the largest and most reliable affiliate marketplaces is CJ, which consists of thousands of merchants of different sizes and specialties, including Grammarly, Office Depot, and GoPro.
You have the option to join CJ at no cost. Once you have created an account, you can proceed to participate in specific affiliate marketing programs and begin advertising the products. The amount of money you earn from commissions will be determined by the merchants you choose, as commission rates differ among the various affiliate programs.
CJ organizes affiliate marketing programs according to their earning potential, considering factors such as network earnings, 7-day EPC, and 3-month EPC. Simply adjust your search filters to choose brands that offer higher commission rates.
CJ is a great option for new affiliate marketers looking to begin their affiliate marketing journey. With its intuitive and visually appealing dashboard, you can effortlessly access real-time reports whenever a customer makes a purchase.
2. Voluum
Voluum is a user-friendly and dependable affiliate tracking software that allows you to effectively track ad campaign metrics like visits, clicks, and profit from a single dashboard.
This tool for affiliate marketing is compatible with multiple traffic sources such as Google Ads and Facebook Ads. It also facilitates tracking for a variety of advertising formats including native ads, social media ads, display banners, search ads, and push notifications.
Voluum not only offers tracking features but also includes a trend analysis tool that provides market trend data to assist in developing a current digital marketing campaign strategy. Additionally, affiliate marketers can utilize its anti-fraud kit to identify and block suspicious traffic, including bots.
In order to begin tracking affiliate campaigns with Voluum, you will need to acquire a paid plan, which begins at a price of $89 per month.
3. Google analytics
One of the top affiliate marketing tools is Google Analytics, which offers web performance insights for enhancing affiliate sites and boosting lead generation.
With the Event tracking feature provided by Google, users are able to monitor the engagement of visitors on their website and identify individuals who click on their affiliate links. By accessing the Google Dashboard, users can also analyze the duration of time spent by visitors on their affiliate marketing site and determine which pages attract the highest or lowest amount of traffic.
Additionally, it is possible to generate new custom audiences using current segments, which aids in enhancing audience retargeting and testing various campaign strategies.
4. Partnero
Partnero provides a comprehensive tool for businesses to effectively manage their partnership programs. With its user-friendly interface, business owners can effortlessly establish programs, personalize the overall settings, and monitor performance.
Partnero enables businesses to seamlessly onboard and oversee an unlimited number of partners and transactions. It empowers partners to establish personalized commission structures, thereby offering adaptable compensation models.
Partnero provides each partner with a partner portal that can be personalized and used to monitor the performance of their individual affiliate links. The portal includes marketing materials, the ability to customize it to suit their needs, and information about payouts. Additionally, Partnero supports integration with MailerLite, Zapier, and Make.
Partnero offers zero transaction fees for payment and allows an automatic payout feature through PayPal Mass Pay. Additionally, the platform provides an analytics tool to assist in tracking metrics related to program payouts and rewards.
Partnero provides three plans that are specifically designed to suit various budgets and feature requirements. The starting package is priced at $399 per month. Moreover, this platform offers a 60-day trial version, allowing business owners to test it out before committing to a purchase.
5. OptinMonster
OptinMonster is the top choice for affiliate marketers who need a tool for building lists. Having an email list is crucial in the affiliate marketing world as it provides a direct means to connect with your website visitors. If desired, you can solely operate an affiliate marketing business using an email newsletter.
With OptinMonster, you have the ability to quickly create email signup forms. Additionally, after individuals become subscribers, you can include affiliate offers in your email newsletters. OptinMonster offers numerous templates and campaign types that can aid in growing your email list.
- Lightbox popups
- Floating bars
- Slide-ins
- Fullscreen campaigns
- Coupon wheels
- Inline campaigns
- Content lockers
- and more!
In order to determine the campaign designs and copy that provide the best conversion rates, one can use A/B testing. OptinMonster is compatible with all major website platforms and email service providers without causing any slowdown to your affiliate site.
With its integration feature, OptinMonster allows users to easily sync their email list and automate email marketing campaigns by connecting with various email service providers such as Mailchimp, Constant Contact, Aweber, and many others.
OptinMonster is a tool that is both versatile and powerful, enabling affiliate marketers to expand their email list and boost their leads and sales. Its interface is user-friendly and offers a wide range of customization options, making it simple to develop compelling and successful campaigns that yield favorable outcomes.
6. Constant Contact
Constant Contact is a great email service provider that enables you to send email campaigns to promote your content and affiliate products. Additionally, it offers a diverse range of digital marketing tools such as SMS and CRM capabilities.
Constant Contact provides a convenient and efficient drag-and-drop email builder that enables you to swiftly and effortlessly create visually appealing emails. You have the option to personalize your email template with your brand’s colors and logo, as well as select from a range of pre-designed templates to commence your email creation process.
Constant Contact offers email segmentation and marketing automation features that enable you to focus on particular groups of subscribers. By considering subscriber behavior like previous purchases or website activity, you can generate customized campaigns to enhance customer interest and boost conversion rates.
Constant Contact provides social media management features, enabling you to conveniently schedule and publish posts on various social media platforms simultaneously. This feature aids in time-saving and ensures a consistent brand presence across all your social channels.
Constant Contact can be easily integrated with OptinMonster, allowing you to rapidly expand your affiliate marketing email list.
7. ShareASale
ShareASale can be used as an affiliate marketing platform for finding new partnerships. Continuously promoting the same limited range of products can become monotonous; hence, many affiliate marketers engage in multiple affiliate marketing programs.
Bloggers and influencers find it easy to use the ShareASale network, as it provides various tools for affiliate marketers to discover and market products. These tools include a searchable merchant database, customizable product links and banners, and deep linking options that enable direct linking to specific pages on a merchant’s website.
By handling payouts, ShareASale eliminates the need for setting up multiple merchant accounts. Their advanced reporting and analytics tools enable you to track your earnings and commissions, monitor clicks and conversions, and optimize your campaigns for improved performance.
8. SEMRush
One of the top SEO tools in the industry is SEMRush. If you want to succeed in affiliate marketing, it is essential to increase your website traffic and improve your search engine rankings. To achieve this, SEMRush can be utilized to enhance your search engine performance by:
- Keyword research: Find the best words to use in your content
- Backlink profile: Check how many other websites are linking to your site
- Competitor analysis: See what terms your competitors are ranking for
- Site audit: Find and fix problems with your website
SEMRush offers analysis on the performance of your content and discovers areas for potential improvement. Along with that, it allows you to handle your social media accounts with features like post scheduling, engagement tracking, and brand mention monitoring. Additionally, SEMRush enables users to examine competitors’ advertisements in order to gather inspiration for their own campaigns.
9. Pretty Links
Pretty Links is a WordPress plugin that is beneficial for affiliate marketers seeking to enhance the readability and shareability of their links. It is crucial for affiliate marketers to ensure that the links they promote maintain a professional appearance and align with their brand.
Pretty Links allows you to generate personalized links that are simple to recall, read, pronounce, and input. Furthermore, you can conveniently control all your links in a single location on your WordPress dashboard, facilitating the tracking of your promotional activities.
In addition to reducing the length of your links, Pretty Links has the capability to streamline and simplify your affiliate marketing endeavors. By establishing regulations regarding the timing and placement of your links, you can delegate the remaining tasks to the plugin. An instance where you can utilize Pretty Links is to automatically insert affiliate links into certain keywords or phrases within your content.
Pretty Links has various redirection options which allow you to redirect a shared link that has changed or become outdated to a new link without disconnecting it. In general, Pretty Links is a valuable tool for optimizing your affiliate marketing efforts and boosting your conversion rates.
10. AffJet
Managing multiple affiliate programs can be troublesome for affiliate marketers as it involves logging in to each platform separately in order to monitor performance. However, with AffJet, users can conveniently keep track of everything through a single affiliate dashboard. AffJet consolidates data from numerous affiliate networks and offers a comprehensive performance report of affiliate earnings that can be easily downloaded.
In order to import all data into the dashboard, users simply need to add their current affiliate networks. The dashboard can be accessed from a mobile device, enabling users to conveniently check their figures at any time and from any location. AffJet not only tracks network performance, but also identifies trends and detects underperforming links, thereby assisting in the optimization of affiliate marketing campaigns.
AffJet provides a free plan which allows for the monitoring of 75 transactions per month. To monitor a higher number of transactions, users can opt to upgrade to the premium plan, with prices starting from £5 per month.
