It is likely that both those who are just getting started with their blog and those who have been creating amazing content for a while now have wished to monetize their blog. Blogging can be a fun activity for a lot of folks, but it can also be a source of income on the internet. But how do you make money blogging?
In recent times, blogging has evolved from simply being a way for people to express their views, ideas, and life events, to a source of income for those who use it to monetize their hobbies and interests.
Blogging is just as essential for marketers and advertisers in order to drive people to their website. In the same way, it assists in transforming the website visitors into leads, reinforces the brand’s reliability, and ensures long-term business success. Posting on a blog can be beneficial for Search Engine Optimization, making it more probable for your brand to show up in organic searches, and can create a continual source of content for your company.
It is essential that bloggers and marketers collaborate closely.
If you are prepared to enhance your blog, these are several ideas for earning money from blogging.
Let’s begin!
How to Make Money Blogging
- Try Affiliate Links
Earning money through blogging can be highly profitable when using affiliate marketing. This is when you direct your page visitors to online products or services, and when someone buys something as a result of your referral, you earn a commission.
A lot of businesses, such as Amazon, Target, and eBay, have established affiliate programs that are highly automated, meaning they will reward you for directing people who visit your blog to their products and services. This implies that you don’t have to solicit sponsors, make unsolicited emails, or devise your own products.
Here’s how it works:
- An advertiser gives you a unique link that tracks your affiliate code to the products they want to sell.
- You add or share this link on your website and social media platforms.
- When a reader clicks the unique link and buys the recommended product, you earn a percentage from the sale.
You need to already have a substantial amount of visitors to your blog in order to make money through this source.
It is essential to hold one’s integrity at all times, so only suggest items that you have actually used or trust. Disseminating your own material with numerous connections to each product you can locate is not the purpose of affiliate marketing. Remember, quality always trumps quantity. Choose your affiliate products and services wisely.
- Place Ads on Your Page
Marketing campaigns typically include advertising space as a major element. Consider it to be like advertisements seen on outdoor signs, periodicals, or in print media, but online. Due to the amount of time people spend on the internet daily, typically 6.5 hours, it is a great idea to advertise on your page in order to spread the word about your brand and to make money from blogging.
You can begin by employing display ad networks like Google AdSense, Media.net, or Mediavine. Register for the network, get authorization, get a code, put it on your blog, and advertisers can begin to make offers to reach your readers. The ads that are presented are tailored to the content of your articles, videos, and the interests of your viewers.
If you are looking to keep your company’s specific messaging, you can choose more specialized advertising platforms like Carbon Ads. If you are an emerging blog that has fewer than 300 daily visitors, PopAds and Propellerads could be beneficial for you.
It is essential to remember that ads should not cause the standard of your content to deteriorate, just like affiliate marketing should not do this either. Pay close attention to the number of advertisements you are putting out and the locations where you are placing them. If they are having a detrimental effect on the readers’ experience, not only will they not be effective, but they may also damage the success of your blog.
- Have Sponsors and Partners
Sponsored content is a form of advertising in which a business pays someone to create media (like a written article, video, or review) that mentions or highlights their brand, product, or service. If readers are looking for additional information, they can visit the sponsor’s website to get the answers they need.
If your blog has already developed a following or a customer base, think about exploring collaborations to make money from your blog. You can assist brands in accomplishing their goals by partnering with them or creating webinars catered to their desired demographic. You can collaborate with another blogger to create content or produce something jointly and advertise it to both of your followers.
Take into consideration that while sponsorships and partnerships are paid promotions, these should not be overly aggressive sales techniques, but rather content that is pertinent and genuine that will be useful to your viewers. It is imperative that you collaborate only with businesses that you are familiar with and have faith in, so that you can remain consistent with your audience and the image of your brand.
Psst! Are you noticing a pattern here? You can certainly generate revenue from blogging, but the user experience should always be the priority.
- Sell Digital Products You Create
If you don’t like publicizing other people’s goods and services, you can try offering your own digital goods.
Do you desire to express your deep and important thoughts while also constructing your personal reputation? Start by selling an eBook. Select a subject matter, assemble your articles about it into an organized e-book, and promote it on your website or on Amazon. Once you have built up your reputation as a writer, you can gain respect and make a steady income without having to put in a lot of effort.
Do you possess any capabilities and knowledge that you could pass on to other people? Explore doing online courses, webinars, or workshops. Offer brief lessons on specialized subjects that can give your blog visitors something of worth, based on your own experiences, knowledge, and accomplishments. If you have done exceptionally well in an area of interest, people are willing to invest money in order to discover how they can achieve similar success.
You have the option of selling digital products such as your photographs, videos, music, apps, plugins, and themes that can be used in other people’s content.
When engaging in this activity, confirm that the digital products you are providing are of value and are pertinent to your audience. It is important to think about what they require or what they are keen on, so you can produce something that they are searching for.
The great thing about digital goods is that, in many cases, you can create them once and then they will generate income for you continually. Creating an eBook or online course is not only a great way to generate revenue from blogging, but also a tremendous source of passive income.
8 Free Online Courses for Digital Marketing
- Fundamentals of Digital Marketing
Offered by Google
Google’s free digital marketing training is at the top of our list for a reason; it provides comprehensive instruction for those just starting out and those with more experience, plus a certificate at no cost. Getting certified by Google is a great way to attract attention to your credentials and enhance your abilities.
This digital marketing course is available without charge and is accessible online. It has a total of 26 sections, and can be taken at whatever speed is most comfortable for the individual, and from any location. The modules are made up of multiple instruction sessions that comprise of text, video, and questions in order to evaluate your comprehension. If you don’t wish to go through the entire tutorial, you can pick out which lessons to include in your personalized education program. It is strongly suggested that you start at the beginning and move forward in a gradual manner to be able to obtain certification.
While we won’t list each module, some of the subjects covered include:
- Building your web presence
- Planning your online business strategy
- Understanding search and how to improve your campaigns
- Getting noticed locally
- Building an online store
- Expanding internationally
- Social media marketing
- Mobile marketing
- Content marketing
- Email marketing
- Advertising and analytics
- Inbound Marketing Free Certification Course
Offered by Hubspot Academy
The Hubspot Academy’s Inbound Marketing Certification Course is a four-hour program which has been endorsed by the industry, and is suited for those in digital marketing who wish to concentrate on their inbound marketing strategies. This course is tailored to those who are just starting out and includes 10 lessons, 34 videos, and 9 quizzes. Everything is compiled together to create a comprehensive curriculum. During the free online digital marketing course, students will learn about:
- The fundamentals of inbound marketing
- Planning a long-term content strategy
- Creating blog posts
- Understanding social media promotion
- Developing a conversational growth strategy
- Understanding and creating a conversion optimization strategy
- Lead nurturing
- Aligning sales and marketing
- Applying a customer marketing approach
Upon finishing the course successfully, learners will receive an official credential from HubSpot that they can showcase on their LinkedIn account, portfolio, resume, or curriculum vitae.
- Free Diploma in E-Business
Offered by Alison
In 2007, Mike Feerick created Alison, the first-ever massive online open course (MOOC) platform accessible on the web. There are over six million learners utilizing this site, making it one of the best options for free online courses.
The Diploma in E-Business curriculum assists pupils in honing their marketing capabilities by studying Google Analytics and AdWords, search engine optimization, income metrics, analysis, advertisement monitoring, digital evaluation, and more. More than eighty-four thousand students have signed up for the free digital advertising program available online, which requires six to ten hours to finish. You must score 80% or higher on the final exam to be successful. Once you have finished, you will be presented with a Learner Achievement Verification Report. Alternatively, you can buy a certificate from the website’s store for about $20.
- Become an Online Marketing Manager
Offered by LinkedIn Learning
This 24-hour course provided through LinkedIn Learning can give people who already have an understanding of digital marketing the abilities they require to rise in their profession and attain managerial roles. In this free digital marketing course, pupils will acquire knowledge of the most efficient techniques for online marketing, the current technology to put into action a digital marketing plan, and how to do successful advertising on social media networks.
The course features 11 modules covering advanced aspects of marketing including:
- Growth hacking
- Advanced branding
- SEO foundations
- Email and newsletter marketing
- Google Analytics
- Google AdWords
- Facebook and Twitter
- Sketch for UX design
If you already have a LinkedIn premium membership (which most marketers do), you can take the course without paying any money. Alternatively, you can sign up for a trial and get access to the classes for free for a month.
- Digital Marekting Strategy
Offered by The University of Edinburgh
One of Scotland’s elite universities is offering a comprehensive digital marketing program via Edx. By dedicating four to six hours of study per week, the course should be able to be finished in around two months. The syllabus is comprehensive. People searching for a comprehensive no-cost educational program in digital marketing will rank this as one of the best options.
Certificates for the course can be obtained through the paid version of edX, which is a part of professional certification. However, each module’s lessons can be reviewed without charge. Examining the course enables you to look over and observe all of the material.
This program is intended to provide individuals with a basic comprehension of digital marketing from a business standpoint. This course, instructed by two professors from the University of Edinburgh, is the perfect addition to your CV or resume.
- Digital Strategy and Action
Offered by Babson College through edX
This interesting free internet-based course will explain to marketers the digital strategies used by large corporations such as Amazon, Facebook, Netflix, and Google. In the course, students will discover the process of how the heads of these big companies changed a fundamental concept into huge profits, as well as how they continue to expand. This course includes motivating, comprehensive case studies about Amazon head Jeff Bezos and Netflix director Reed Hastings, as well as plenty of advice, techniques, and tips.
For those entrepreneurs and marketers who have ambitious aspirations, this course will offer insight into how the top names in marketing have sustained their success.
- Digital Media and Marketing Strategies
Offered by the University of Illinois through Coursera
The University of Illinois offers a Digital Media and Marketing Strategies program as part of its seven-part Digital Marketing specialization. This course is the fifth in the series. You can take the Coursera program at no charge by auditing it, or you can pay to take it in the full version. Opting for the paid version of the program will grant students a completion certificate.
The free 15-hour course in digital marketing will teach you:
- How to optimize your digital assets
- The basics of online and video marketing
- The basics of email and social media marketing
- Digital Marketing Strategy
Offered by Learn@Forbes
Forbes has begun offering a selection of online courses, one of which is Digital Marketing Strategy, which can be accessed without charge for 14 days through the Learn by Forbes trial. The three-hour course is self-paced and covers all of the basic elements of developing a digital marketing strategy, including:
- How to create a digital marketing strategy to meet organizational goals
- Understanding the customer journey and how it applies to digital marketing
- Exploring the use of a digital SWOT in assessing marketing efforts
- Explaining how lessons learned are integrated into digital marketing
- Describing the key ethical and legal issues in digital marketing
This course is packed full of information and this is only a tiny representation of what you can expect to gain from it. Making your way through the class will be a breeze, as it employs case studies, flashcards, and interactive games to help you remember as much as possible. You will be given a certificate that you can showcase on your website, CV, resume, or LinkedIn Profile once you have finished.
